Facebook User Count

Facebook User Count - Facebook represents a continually evolving advertising and marketing system and also communication channel specifically provided the current news insurance coverage and understandings. The adhering to stats highlight essential relevant Facebook truths and also can inevitably aid you to navigate it much better, The fourth quarter group upgrade was offered by Facebook on January 30, 2019. The information listed below includes one of the most present info offered straight by Facebook in their records to Wall Street. We will remain to maintain you published as quickly as the information is updated straight from Facebook.

Facebook User Count

This year, 169.5 million people in the US-- or more than half of the population-- will certainly utilize Facebook, a 0.9% rise from 2017, according to our quotes.

By the end of the projecting period (2022 ), we anticipate Facebook's customer base to grow to 176.3 million. That's many thanks, in huge component, to older demographics.

How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an even quicker pace than we formerly expected, older age groups are accessing the social platform more-- particularly the 55-to-64 and also 65-plus age groups.

" Each of those age groups will certainly add approximately 1 million new customers in 2018, which is purposeful taking into consideration Facebook's customer base overall will boost by only 1.6 million," said eMarketer elderly projecting analyst Chris Bendtsen. "What this indicates is that Facebook is adding more brand-new older customers than it's losing more youthful ones."

Generally, Facebook's use among 55- to 64-year-olds will raise by 4.9% in 2018. And also usage among those 65 as well as older is expected to boost by 6.0%.

Meanwhile, Facebook's usage among those 11 as well as younger will certainly decline 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age group will decrease by 5.6% and 4.5%, specifically.

Teens may be shifting from Facebook, yet it's still the No. 1 social media among millennials, Gen Xers and also boomers.

In fact, baby boomers favor Facebook over various other social applications, like Pinterest, Instagram and also specifically Snapchat. This year, we expect 31.9 million individuals because accomplice to utilize Facebook.

" Facebook is still doing well in these older age groups," said eMarketer primary analyst Debra Aho Williamson. "It's true that Instagram is gaining strength among those 35 and also older, however Facebook stays their system of option."

" It's where their friends and family are, as well as its attributes recognize as well as safe," she added. "Regardless of Facebook's extensively publicized issues with data personal privacy, hacking and also fake information, the majority of customers in these age are still utilizing it."

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